The Overview
The pandemic created an in-home training phenomenon. What better time to launch a live cycling training platform? But it had to be fast, just like the founder, Robbie Ventura. As a cyclist for the #1 team US Postal Service he knows what it takes to win.
From the brand identity, overall look & feel, the software interface, multiple content elements to the website, social, email and even some cycling kits and swag we developed the brand from the ground up and the results have been epic for Velocity.
